For the 2015 ATS
Coupe, Cadillac engineers and designers made a number of changes from
the award-winning ATS Sedan to deliver the performance and styling
traits luxury coupe buyers expect. When the ATS Coupe goes on sale at
the end of this summer, it will start at $38,990, including a $995
destination charge.
To create a more personal expression of the
brand’s compact luxury car, the 2015 ATS Coupe rides on the same
109.3-inch wheelbase as the sedan, but features its own bodywork, longer
vehicle length, lower height and wider front/rear tracks.
The
roof, doors, rear fenders and trunk lid are unique to the Coupe, along
with a specific front fascia and front fenders to accommodate the wider
track. 18-inch wheels are standard on the Coupe.
“All of the
surface development unique to the ATS Coupe was done with aerodynamics
in mind,” said David Masch, ATS chief engineer. “We are able to achieve
lift and downforce requirements to insure, at top speed, we retain
handling without having to add a rear spoiler.”
The Cadillac ATS
Coupe is intended to be a more personal addition to the award-winning
ATS product line. Designed to be lighter, more agile and more engaging
than its competitors, it extends Cadillac’s product-driven growth and
the brand’s tradition of dynamic luxury Coupes. The 2015 ATS Coupe goes
on sale this summer, offering drivers the choice of rear-wheel drive or
all-wheel drive, and the power from a 2.0L turbocharged four-cylinder or
a 3.6L six-cylinder.
Designers drew inspiration from Manhattan skyscrapers
The all-new 2015
Cadillac Escalade’s exterior design uses architecture-influenced
approaches to take its unmistakable appearance to a new level of
sophistication while the brand’s heritage and the powerful appearance of
modern urban buildings inspired a bold new interpretation of Cadillac’s
vertical light signature.
“The 2015 Escalade exterior light
signature draws inspiration from a variety of sources, beginning with
Cadillac’s heritage of vertical exterior lamps and extending into
architecture,” said Exterior Lighting Design Manager Martin Davis.
“Iconic buildings, like the Hearst Tower in New York City, were a big
inspiration due to the interplay of glass and metal.”
Vertical
lighting, a Cadillac signature since 1948, remains a vital and
ever-evolving theme for designers today. Davis and his team studied
Cadillacs from history, especially the 1967 Eldorado and Deville models.
The strong relationship between glass and metal of Manhattan
skyscrapers especially influenced the Escalade’s designers. The
combination of the materials suggest the lighting elements are floating
in space. Each of the five rectangular parabolas separated by metal
accents in the headlamp appear to float within the lamp. Together, they
give the lens the look of fine-cut crystal.
“Combining metal and
glass elements also allows for a uniformity of appearance,” said Davis.
“We wanted something that conveys an artistic integration of technology
for the front daytime running lights and the taillights.”
In
particular, the tail lamps emphasize the technical dimension of using
light-emitting diodes, or LEDs. At approximately one meter tall, the
tail lamps are “neo-tailfins,” recreating the drama from the 1960s in a
modern interpretation. Edge-lit blade technology is the only one that
would make the light look like it was floating in space. The Cadillac
Crest is also laser etched into the glass light blade. It catches the
light as it passes through the blade.
A total of 142 LEDs make
up the front and rear lights of the 2015 Escalade. Forty-eight LEDs – 17
for each headlamp and seven for each lower fascia lamp – fully enable
the desired appearance and functionality of the front lamps. The
remaining 94 LEDs create the provocative appearance and technical
functionality of the rear lamps. Each taillamp uses 29 LEDs with 36 in
the center high-mount stop light.
The 2015 Escalade is an
entirely new design yet instantly recognizable. Much of the story of
Cadillac’s redesigned flagship SUV focuses on the artistic craftsmanship
that went into the vehicle’s creation, from the refined and detailed
exterior to the luxurious cut-and-sew interior.
Green Car Journal praises Cadillac ELR-exclusive technology.
Green Car Journal today awarded the Cadillac ELR electrified luxury coupe its 2014 Green Car Technology Award for the Regen on Demand system, which allows the driver to use paddle shifters on the steering wheel to temporarily regenerate energy and store it as electricity in the battery pack for later use.
The award was announced Wednesday at The Washington Auto Show in Washington, D.C.
“Regen on Demand is one of the key systems enabling the Cadillac ELR to merge performance with efficiency in a dynamic new way,” said Jim Vurpillat, director of emerging markets at Cadillac. “Putting regenerative braking at the driver’s fingertips supports the ELR’s 340-mile total driving range while also adding a fun-to-drive element to the premium luxury coupe.”
Traditional performance vehicles allow drivers to upshift and downshift the mechanical transmission through steering wheel-mounted paddles. ELR’s Regen on Demand feature is unique to the vehicle and builds on Cadillac’s performance-bred heritage.
“Cadillac has cleverly evolved a common electric-drive efficiency system into an intriguing feature that adds a new dimension to the driving experience,” said Ron Cogan, editor and publisher of Green Car Journal and CarsOfChange.com.
“Ever-increasing efficiency is crucial to our driving future, yet efficiency itself is not an attraction for a great many car buyers,” he said. “Cadillac’s Regen on Demand is an inspired example of how technology can increase efficiency while connecting with a driver, enhancing driving dynamics along the way.”
Beyond the exclusive Regen on Demand system, the ELR comes equipped with standard advanced technology features such as Cadillac CUE with Navigation, light-emitting diode, or LED, front and rear exterior lighting, Lane Departure Warning, Forward Collision Alert, and the Safety Alert Seat.
The ELR interior features handcrafted leather complemented by authentic wood grain and chrome trim. Powering the ELR is a combination of pure electric drive and an efficient, range-extending 1.4L gasoline-powered electric generator. A T-shaped, 16.5 kWh lithium-ion battery pack is located along the centerline of the vehicle, between the front and rear wheels to make the most of weight distribution. The pack supplies energy to an advanced electric drive unit to propel the vehicle.
Nationwide sales of the 2014 Cadillac ELR began earlier this month.
1. The Blues Brothers (1980)
2. To Live and Die in LA (1985)
3. The French Connection (1971)
4. Bullitt (1968)
5. Ronin (1998)
General Motors’ Detroit-Hamtramck Assembly today began shipping 2014 Cadillac ELR electric luxury vehicles to dealerships.
The
ELR luxury coupe is the first application of Extended Range Electric
Vehicle technology by a full-line luxury automotive brand. It blends
dramatic design and industry-leading extended-range technology to
deliver a driving experience that is sporty and environmentally
friendly.
The ELR’s driving range, which combines battery-only
electric power with a range-extending gasoline-powered electric
generator provides total driving range exceeding 300 miles (480 km). The
extended range technology is uniquely tuned for Cadillac in the ELR.
Most daily commutes will require no gasoline and emit no tailpipe
emissions.
Today’s event marked the return of Cadillac
production at Detroit-Hamtramck after a two-year hiatus. Employees last
built the Cadillac DTS large sedan from 2006 to 2011.
Detroit-Hamtramck,
which opened in 1985, is represented by UAW Local 22. In addition to
the ELR, employees build the all-new Chevrolet Impala, Malibu and Volt;
and Opel Ampera extended-range electric vehicle.
The plant has
built some of GM’s best-selling and most important cars. The first
vehicle produced for sale at Detroit-Hamtramck was a Cadillac Eldorado,
which came off the end of the line on Feb. 4, 1985. Since then, more
than 3.5 million Cadillac, Buick and Chevrolet cars have been built
there.
As you may have
heard, the highly-anticipated Cadillac ELR will come directly out of the
factory with the capability to communicate with the electric grid.
Coined as "Smart Grid ready", this functionality promises some serious
benefits. But, what are they and how does it work?
The ELR will use
two existing technologies in conjunction with one another to make the
system work. One is extended range electric vehicle technology. This is
what come standard, in one form or another, on all GM hybrid-electric
vehicles. The other system it will utilize is the OnStar cloud-based
connection, which as you know is another common feature in newer model
cars.
These technologies combined can be accessed via the RemoteLink Mobile App.
This application
will allow drivers to monitor the current state of their ELR's metrics,
such as: current state of charge, electric range and electric miles
driven.
In addition, it
will also empower ELR owners to control and schedule vehicle charging.
For example, you could tell the car to charge only during off-peak
hours, essentially saving you money. This is just one feature that will
surely benefit customers. In the future, the implications of this type
of technology are massive.
“While RemoteLink is really our first Smart Grid service to be available
for consumers, the same connection we use to enable the app’s EV
functions can be used to open the door for more energy cost and load
control benefits,” said Russ Eling, manager, Smart Grid and EV Services,
General Motors.
Tell us, is this type of technology something you would be interested in?
Browse our current selection of vehicles by visiting the Rohrich Cadillac website.
Exclusive White Diamond 2014 ELR offered in holiday catalog
Cadillac is
collaborating with Saks Fifth Avenue this holiday season to create a
unique window display featuring the all-new 2015 Escalade luxury SUV,
and to offer an exclusive special-edition 2014 Saks Fifth Avenue ELR
electrified luxury coupe through the 2013 Saks Holiday Catalog. Cadillac
was also the official vehicle of Saks’ fall First LOOK Campaign.
Cadillac
and Saks Fifth Avenue are rolling out their holiday festivities,
hosting events at Saks retail stores in key markets with more events to
follow throughout the fall and early winter.
On November 25,
Cadillac and Saks Fifth Avenue will reveal a specially designed “Frozen
Escalade” window display at the Saks flagship store near Rockefeller
Center on Fifth Avenue in New York City. The display will feature a
White Diamond 2015 Escalade with functioning light-emitting diode, or
LED, running lamps, which appear embedded and breaking through a wall of
ice.
This year’s Saks
Fifth Avenue Holiday Catalog features the 2014 Saks Fifth Avenue Special
Edition Cadillac ELR. This package, limited to 100 units, will include a
2014 Cadillac ELR with a White Diamond exterior paint color only
available through this package. Buyers will be able to choose between a
Jet Black or Light Cashmere interior. Also included is an upgraded
240-volt charging station with professional installation and applicable
permits, valued at up to $3,000.
